Ominous, dark, [...] mysterious and strange”

Steven Gullotta, Brutal Resonance

Precious child

Arresting and surreal, Precious Child’s prolific body of work exists at the convergence of conceptual art and pop. Working with the medium of music and video, the Los Angeles-based artist culls sonic inspiration from glossy top 40, industrial and cacophonous metal to create fluid work that confronts transformations in identity and perception. 

Precious Child embarked on the "Identity Tour" from June through December 2018, playing 70 dates across the United States and Canada.  They just wrapped up an interactive art installation in Miami at Space Mountain Gallery.  Currently, Precious Child is working on new video material and is in the studio with multiplatinum producer Ulrich Wild (Static X, Slipknot, Emile Autumn, Stone Temple Pilots, White Zombie, Deftones) working on a forthcoming new full length with members of Filter and Puscifer. 

Their most recent album HALLOW dropped December 11th and contains music from the gallery installation DIVINITYHALLOW explores the artist's experiences on the Identity Tour.

Released in Summer 2018, Precious Child’s third album WHOLLOHW ruminates upon the concept of the individual and the slippery inscrutability of our experience. Perhaps the methods by which we relate to our ego and our sense of self-consciousness can be viewed as technologies? Paper Magazine described it as “A fascinating (NSFW) exploration of dysphoria and the abstraction of identity...[pulling] sonic inspiration from industrial, dark, mainstream pop, and metal genres". 

Precious Child’s 2017 album TRAPPED marked the beginning of the artist’s close collaboration with multimedia digital art/director Cade, whose work explores the worlds of fetish, gender deconstruction and post-internet intimacy. The culmination of this collaborative work saw the video for "My Little Problem (Violet Door)", which premiered via Paste Magazine, along with "Phantom", an experiential audio-visual artist's statement for TRAPPED that premiered via Antihero Magazine.

Prior to TRAPPED, Precious Child released full lengths Bloody Knees, accompanied by a music video for "I Fall" featuring America’s Next Top Model alumni Nina Burns, and ESCAPE, a soundtrack composed for the Neil Gaiman biopic "Dream Dangerously.” With the release of ESCAPE, Precious Child collaborated with Alabama artist Yonderpuss on video work accompanying the songs "Magic is Real" and "To Need" - exploring the imagination and wonder of life via digital manipulation and body modification.

Sample tracks

Key Videos